Exploring perceived risks towards self-service parcel delivery usage
Citation
Paker, N. (2021). Exploring Perceived Risks Towards Self-Service Parcel Delivery Usage. S. Ene (Ed.), Current Marketing Studies and Digital Developments içinde (97-115. ss.). Lyon: Livre de Lyon.Abstract
E-commerce has become a widespread phenomenon in the late 1990s and early 2000s (Mangiaracina, Perego, Seghezzi, and Tumino, 2019). The number of parcels has enormously increased due to this growing momentum. The cost of global parcel delivery reached approximately EUR 70 billion, with China, Germany, and the United States accounting for more than 40 percent of the market. In the mature markets, volumes will be expected to be double over the next ten years (McKinsey&Company, 2016).