Drug use in society: Public spots and analysis of news content about rational drug use

Abstract

Problem of Research: Rational drug use is a planning, execution and monitoring process that ensures effective, safe and economical application of drug therapy. This process requires the state, the harmaceutical industry, the healthcare professionals, notably the physicians and the pharmacists, and the society to act rationally. Purpose of the Study: In this study, it is aimed to investigate whether the use of drugs in the society is conscious or not, by examining the news reflected in the written and visual media and public spots reated to raise awareness of the society. Method: Searching was done by entering the keywords "drug use", "rational drug use" and "antibiotic use" into the Google search engine and related news and public spots were attained in the media. When the same news is reflected in different media sources, one is taken into consideration. Relevant news and public spots have been analyzed and used. Findings: As a result of the analysis on rational drug use, it was concluded that public spots and news could be expanded. It may be recommended to organize training programs in order to increase the awareness of patients, potential patients and their relatives about rational drug use. It is a fact that public spots have an impact on society. New research may be conducted to ensure that this effect is demonstrated with more concrete data.