Browsing by Author "Bilgili, Bilsen"

Now showing items 1-2 of 2

Determination of brand love dimensions ın automobile brands and examination of these dimensions ın terms of demographic characteristics of consumers

Topuz, Hatice; Çam, F. Burcu; Bilgili, Bilsen (İzmir Kavram Meslek Yüksekokulu, 2020)

Today, the needs and expectations of consumers have differed compared to the past. While consumers prefer products or services, they have turned their approach to the abstract benefits such as brand rather than physical ...
Scientific studies and sector practices on accommodation enterprises about corporate social responsibility

Kesen, Samed; Bilgili, Bilsen (İzmir Kavram Meslek Yüksekokulu, 2020)

The concept of corporate social responsibility (CSR) first be revealed with the terms "justice" and "goodness". Nowadays, It had become the most discussed topic in businesses and the concept of corporate social responsibility ...